Los Cabos Tourism Board
Positioning Los Cabos through wellbeing.
Los Cabos Tourism Board · Baja California Sur, Mexico · 2025–2026
- Client
- Los Cabos Tourism Board
- Sector
- Destination marketing
- Location
- Los Cabos, Baja California Sur · Mexico
- Delivered through
- PRANA
- Dates
- 2025 – 2026
Context
Los Cabos had already established itself through nature, luxury and wellbeing, with a hospitality community that knows the landscape intimately.
The client’s ambition
The destination wanted a bespoke retreat for international media that showed how wellbeing lives through its culture, its hospitality and its relationship with the landscape.
Our role
We curated the wellbeing journey across the retreat: the sequence of experiences, the facilitators who led them, and the coordination with hospitality partners who hosted them.
Outcome
A retreat that let international media experience the destination’s wellbeing character first hand, rather than read about it.
Project highlights
A story that kept travelling.
retold worldwide
The journey
The wellness destination was already there. We curated the way it was felt.
Photography · David Delgado Alvarez
Next
Bringing experiential wellbeing to all-inclusive hospitality
Start a conversation
Tell us what you want to create, strengthen or evolve.
A property, a destination, a team or one specific experience. Tell us where you are and what you would like wellbeing to become.
contact@pranaiswellness.com · Dubai, UAE